Annika is a marketing manager specializing in food & beverage brands, working primarily with e-commerce, retail, and white-label companies. She is also open to projects beyond the F&B sector. Brands approach her when they want content with strategic alignment and measurable sales impact. She combines strategic marketing thinking with hands-on execution across the entire marketing chain. With over 10 years of experience in marketing, project and event management, including team leadership, Annika brings a holistic marketing and sales perspective. She understands how visuals and copy translate into leads and conversions. Therefore, she supports projects with structure, clarity, and goal-driven focus. She is used to working within established teams – remotely or on set – or as an all-in-one solution.

Annika supports brands as a product photographer, food stylist, project coordinator, or strategic interface between concept, execution, and performance. Her strength in food photography lies in stylistic versatility: from natural light & airy and dark & moody to colorful & bold visual worlds – always aligned with brand identity, channel, and business objectives.